exhibitor education - Surtex



Put PR to Work for Your Company
Speakers: Dianna Smoljan, The Write Concepts
Your participation at SURTEX® gives you access to an exceptional industry community – and that includes media.  Plan ahead to take advantage of the PR resources, opportunities and exposure that your participation provides.  Dianna Smoljan, president, The Write Concepts, the agency of record for SURTEX®, will outline what you should do to prepare and be ready to work with the media and make the most of your Show experience.
Download and view here.

HELP! I’m Exhibiting at SURTEX®. Now What?
Speakers: Brenda Manley, Brenda Manley Designs and Julie Newman, Jewel Branding & Licensing

Deciding to exhibit for new designers, illustrators, photographers and more, can be a frightening and intimidating experience. The hardest step to take is that first one. Since you have put your best foot forward in deciding to exhibit at SURTEX®, “Help! I’m exhibiting at SURTEX®. Now, what!” was created with you in mind.  This webinar will cover and answer the basics in preparing to license and sell designs at SURTEX®.  We’ve selected two seasoned successful SURTEX® exhibitors who are experts in the field of licensing and selling original art and designs. Exhibitors, get your pen and paper ready. You don’t want to miss it!
Download and view here.

Tradeshow Sales Success
Speaker: Rob Fortier, RobFortier.com

Every exhibitor goes into a trade show with big dreams of opening new accounts, writing lots of orders, signing up an enthusiastic sales force and making a name for themselves in the industry. But why do some exhibitors have a better show experience than others? In order to achieve success, you need to have a plan for success, and that means making sure you are prepared for all the details of doing business.
Download and view here.

Tradeshow Sales Success Follow-Up
Speaker: Rob Fortier, RobFortier.com

The show is over but business must still go on.  Hear from Rob Fortier how to continue your experience and still get bang for you buck once the show is over.  Follow-up with who you’ve meant on-site is crucial to your tradeshow success.
Download and view here.

Operations and Booth Logistics
Operations managers present this webinar to assist you on all things operations — from shipping and move-in, to electrical, labor, furniture and furnishings, you will learn how to get things done easily and efficiently.
Download and view here.

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